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Downlinens Site Icon + Mark and Sleep Well tagline.

Brand-New Shopify Theme

Hours were spent navigating thru the old site (frontend + backend) to create a solution for creating a seamless, user journey. Through testing and analyzing past-purchase data and user patterns, we were able to highlight and place elements accordingly throughout the website entirety to drive users where they want and need to be (and where we want them as well!)

Enhancing the product page template provided an engaging and helpful detail/spec section for consumers wanting to learn more about specific products.This reduced the overall amount of customer service inquiries and product returns while also increasing online transactions and revenue.

Scroll down for a glimpse of the Downlinen’s website revamp.